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  • Year

    2018

  • Deliverables

    Social Media

    Website

    Ads

    Campaigns

    Visual Design

    Branding

    Creative Direction

    Lead Generation

A 360 degree campaign to help drive more Admissions

Nalapad Academy, an International School based out of Bangalore launched in 2018 and wanted to go aggressive on their lead generation through digital media space particularly, with efforts on the offline space going on, in parallel. While making that possible does seem like a daunting task, with the right channeling of campaigns, using appropriate content with sizeable ad budgets, we were able to generate 250+ leads within a span of three months, which led to 20 conversions - kids who are now enrolled into the school as happy students.

Visual, relatable, relevant and heartfelt content

Our differentiator was moving away from a push marketing strategy to a pull marketing strategy, where users clicked on our compelling content which was video based, laden with emotion.

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